Enhancing Customer Communication for JFE

JFE's Profile

by Khurram Iftikhar

The journey began over three decades ago when Jack Fitzgerald first established his electrical enterprise on Lower Shannon Street. From humble origins, focusing primarily on heating solutions, Jack Fitzgerald Electrical has evolved into the largest electrical emporium in Limerick City. Today, it stands as the go-to destination for a comprehensive array of electrical products, boasting an extensive inventory capable of meeting the diverse needs of its cherished customers.

Key Challenge: Ineffective Communication Medium

The key challenge faced by JFE was the ineffective communication medium. Many of their clients use WhatsApp, and sending updates about their orders through emails or SMS wasn't the most effective method. Clients expressed a desire to integrate their system with WhatsApp so that notifications could be sent directly from the system to their WhatsApp numbers.

Our Solution: WhatsApp Integration

To meet this requirement, we seamlessly integrated their system with their WhatsApp Business account.

WhatsApp integration

Direct Messaging Capability

With this integration, they now have the capability to send messages directly to clients from the system, accessible from all screens. Attachments can also be added and sent along with messages.

Direct Messaging Capability

Centralized Message Storage

All messages sent to clients or received from clients are stored in a centralized system, making it easy to track senders, attachments, media files, and message information.

Centralized Message Storage

WhatsApp Marketing Efficiency

This integration proves invaluable for WhatsApp marketing purposes. Clients can effortlessly draft templates and send them to specific customers based on certain criteria such as county, zip code range, etc.

WhatsApp Marketing Efficiency

Experience Streamlined Communication​


Enhanced marketing capabilities with our integrated WhatsApp solution. Reach out to learn more about how it can benefit your business.

Contact Us Today

Khurram Iftikhar 6 June, 2024
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